Don’t be compelled by user data, be inspired.

Many new and eager startup enthusiasts working to better a product and idea know that the key to success is understanding and finding that sweet spot for what customers say the want and what they truly need. If you’re following the basic principals for Lean Startups you know that the key concepts are keeping a[…]

Eight startup UX tips

Wireframes, site maps, flow diagrams, mockups, etc are all traditional documents that many people expect to receive from UX-ers in quantity while usually maintaining a high quality on aesthetics; however within startups, user experience practitioners need to be a-part of the team making the actual product and getting out of the deliverable’s business. Process and[…]

Agile, UX and Startups — oh my!

Finding a User Experience Designer for your startup Being apart of a startup is an exhilarating experience. If you love challenges and pushing yourself and failing  you’ll love being in an entrepreneur at a startup. Everyone on the team has to wear multiple hats, thus not excluding your user experience designer. Being the exclusive user experience person in a[…]

Cloud Out Loud Podcast via Engine Yard

[ Posted originally @ http://www.engineyard.com/podcast/s01e44-vince-baskerville ] I was given the honor for being apart of the Cloud Out Loud podcast seriers from Engine Yard. For a bit under 20 minutes Chris Tosswill and I discussed what TripLingo is and what I do there, why I love mobile development, my longstanding passion for data driven design, and[…]

Designing our mobile experience

[ Posted originally @ TripLingo.com/blog ] Application development is no small task. To do it well, companies typically start with a long and meticulous planning process for its development. Even using an “agile & lean” approach, a successful launch often follows a trajectory of build, test, have a beta release so you can conduct usability[…]

Give users what they need; not what they ask for

I <3 Data & you should too! Most companies, and people, still have a difficult time giving value to UX (User Experience). It is still a very misunderstood field. Personally, I don’t claim to admit knowing everything. However, this post is to help those get better acquainted. Either to seek help from a professional, or[…]

Introduction to Appcelerator Titanium

Everyone and their mother is looking to get into the Mobile space. It’s an almost ever expanding market right now that’s just ripe for the picking. Well not entirely. Anyhow, if you believe that you have a decent enough idea and would love to tap into the millions of people using an iPhone or an[…]

TripLingo: Language learning with style

So, over the last couple months I have been overwhelmingly busy (as if that’s anything new) working on a new product that we just launched on May 5th! The app/company is called TripLingo, and the main purpose is to help people learn a particular, albeit customized, phrase list of a foreign language. One of the[…]