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Top 3 Product Priorities

Your Startups Top 3 Priorities  Once you have built your product and it’s in the market, there are only three things that matter: distribution (getting the product into users’ hands), engagement(validating that you’ve built the right product and that users are using it), and monetization (making money from those engaged users). This is your strategy. Breaking strategy into these three[…]

Do relationships have a place in startups?

I believe so.. or better, I know they do. Working to work smarter Although it is indeed true that you will need to breath almost everything you have into your new company, and especially in its early stages, the reality is, just because you’re in the chair and staring at the computer all day doesn’t[…]

Rethinking your Mobile First strategy

Exactly what is “mobile first”? It is a term and strategy that Luke Wroblewski coined which in a nutshell is about using the mobile web as a constraint to think about desktop web design and development decisions. Now, when I say re-think your mobile first strategy I’m not saying that the above ‘mobile first’ is[…]

Build half a product

Regardless if you believe in the whole Lean Startup idea or not, I think it’s just great business advice for understanding that you should always build upon a solid foundation. You want to be really leery of falling into the trap of building “everything but the kitchen sink” type of approaches. Building upon a solid[…]

Are entrepreneurs crazy, or just really—really passionate?

  What is an entrepreneur? To be clear when I say entrepreneurs, I’m not talking about small business owners. They are two different species. A small business owner could technically call themselves entrepreneurs, however the objectives and views tend to differ between the two. An example would be that a small business owner could just[…]

Does your startup need a Product Manager?

What is Product Management? As defined by Wikipedia: Product management is an organizational life-cycle function within a company dealing with the planning, forecasting, or marketing of a product or products at all stages of the product life-cycle. The role consists of Product development and product marketing, which are different (yet complementary) efforts, with the objective[…]

Eight startup UX tips

Wireframes, site maps, flow diagrams, mockups, etc are all traditional documents that many people expect to receive from UX-ers in quantity while usually maintaining a high quality on aesthetics; however within startups, user experience practitioners need to be a-part of the team making the actual product and getting out of the deliverable’s business. Process and[…]

You are not Superman!

For those that aren’t completely familiar, Superman is a fictional character. He’s a humanoid alien that has amazing abilities and powers while he isn’t near pieces of his home planet (that was destroyed). I mention this because Superman was indeed just that, super. He didn’t need a team. There wasn’t a need for someone to[…]