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Should your Product manager be the Product Owner

In some larger organizations, you may find that these two roles are split. And although I heavily disagree with this decision, they aren’t technically wrong. Truth is the founders of Scrum didn’t explicitly say that the Product Owner is the Product Manager. If they had, the role of a Product Owner wouldn’t be so ambiguous. Nonetheless….[…]

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Top 3 Product Priorities

Your Startups Top 3 Priorities  Once you have built your product and it’s in the market, there are only three things that matter: distribution (getting the product into users’ hands), engagement(validating that you’ve built the right product and that users are using it), and monetization (making money from those engaged users). This is your strategy. Breaking strategy into these three[…]

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Mobile, Metrics & Mayhem

Mobile analytics from vince baskerville Due to changes in my schedule, I unfortunately couldn’t stay for the entire conference, however I still enjoyed the few sessions I was able to attend at Internet Summit 2012 at Raleigh, NC and had a blast during my mini-workshop session. The abstract This is my deck for the mini-workshop on Mobile Analytics for Internet[…]

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Tears of sadness, understanding & joy

  Stepping down For many of my close friends and family they already knew of the hard decision that was readily approaching. My time at TripLingo has ended. I am no longer an active member of the team and although today isn’t the official ‘last day’ working fulltime at TripLingo, I have been meaning to write[…]

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Being a UX team of one: Understanding your strengths & weaknesses

View more presentations from vince baskerville I had the wonderful opportunity to travel to Sydney, NSW Australia recently for the WebDU 2012 conference and had an amazing time! The abstract Small UX teams have unique challenges. Knowing how to deal with having fewer resources and possibly feeling creative isolation, or worse organizational ignorance and/or hostility. This[…]

Do relationships have a place in startups?

I believe so.. or better, I know they do. Working to work smarter Although it is indeed true that you will need to breath almost everything you have into your new company, and especially in its early stages, the reality is, just because you’re in the chair and staring at the computer all day doesn’t[…]

Rethinking your Mobile First strategy

Exactly what is “mobile first”? It is a term and strategy that Luke Wroblewski coined which in a nutshell is about using the mobile web as a constraint to think about desktop web design and development decisions. Now, when I say re-think your mobile first strategy I’m not saying that the above ‘mobile first’ is[…]

Build half a product

Regardless if you believe in the whole Lean Startup idea or not, I think it’s just great business advice for understanding that you should always build upon a solid foundation. You want to be really leery of falling into the trap of building “everything but the kitchen sink” type of approaches. Building upon a solid[…]